Hi, I'm Jessica.

I collaborated with multiple designers during the conceptual phase of our company's rebranding initiative. Through several rounds of image selections and layout revisions, we successfully arrived at a final design that garnered enthusiastic approval from leadership. This high-visibility piece was created using Adobe InDesign, effectively capturing the essence of our new brand identity.

I designed a recruitment flyer for Cognizant's skilling initiative, ensuring it aligned with our brand identity. By selecting imagery that conveyed a technology focus and complemented our brand colors, I created a visually appealing and engaging piece aimed at attracting potential candidates.

Working with our video team, I created the storyboard for these prominent projects, ensuring they were on-brand and effectively communicated the message in a clear and concise way.

Before our company's rebranding efforts, I was responsible for designing a Breast Cancer Awareness logo for one of Cognizant's Affinity groups. This logo was prominently featured across various platforms throughout October, helping to raise awareness and support for the cause.

I designed a variety of sweatshirt concepts for Cognizant's global launch of their AI Innovation Studios. The sleeve graphic was a cohesive element that represented our studios worldwide. Although these designs were ultimately not put into production due to budget constraints, the project was an enjoyable and creative experience.

I had the opportunity to design the annual toy catalog for a prominent toy company. This catalog was crafted specifically for print distribution, reaching various retail vendors. Utilizing Adobe InDesign, I meticulously designed each page to showcase the vibrant and playful nature of the toy collection, ensuring an engaging and visually appealing experience for potential retailers.

Collaborating closely with product designers, I crafted the event spaces for the renowned Toy Fairs held in New York City, Hong Kong, and Dallas. My role encompassed creating wall graphics and product signage, while also strategically considering product placement and the overall flow of our booth. All of this was achieved while adhering to a limited budget, ensuring an engaging and functional presentation.

For Slinky's 75th Anniversary, I developed a social campaign featuring a series of illustrated designs created in Adobe Illustrator. Each illustration was thoughtfully crafted to align with the accompanying post copy provided by our copywriter, ensuring a cohesive and engaging celebration of this milestone.

I had the opportunity to be involved in the rebranding of a well-known corporate housing company, marking my first experience with a brand overhaul. My specific role focused on redesigning our business stationary to align with the new brand identity.

I designed brochure leave-behinds intended primarily for corporate housing events. These promotional materials highlighted the advantages of furnished housing compared to hotel accommodations.

I created a sell sheet to promote a new corporate housing building, highlighting its features, amenities, and key facts about the surrounding neighborhood. This informative piece was designed to effectively communicate the benefits of living in this property.

Designed event signage for corporate housing, showcasing the various divisions within the company and enhancing brand visibility during events.

I designed and wireframed a corporate housing app that facilitated the check-in and check-out process for residents. This comprehensive app features interactive maps, detailed apartment information, property amenities, options for stay extensions, and a platform for service requests. Collaborating closely with our UX/UI design team, I contributed to the successful launch of this essential tool for enhancing the resident experience.

I designed online advertisements specifically for furniture rental websites, effectively promoting our furniture rental division.